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15.03.11

Russia’s Raiffeisenbank and Detsky Mir: On-line shopping using credit cards

In March 2011, Raiffeisenbank and the Detsky Mir Group of companies launched a new joint service which will allow users to make online purchases using their credit cards on Russias biggest online shop for children (www.detmir.ru).

Now customers of the Detsky Mir online shop can choose the most convenient purchase method: in cash upon delivery of the goods by courier, or by credit card immediately after ordering the goods in the members area. With credit card payments, the funds are transferred instantly, and no commission is taken for using the service.

Credit cards are one of the most convenient and secure ways to purchase goods. The advantages of credit cards are obvious: there is no need to think about withdrawing money from the ATM beforehand and whether the courier will have change. We believe that this service will be used by 15-20% of the customers of our online shop, said Dmitry Dvoretsky, the Head of E-commerce at Detsky Mir.

Raiffeisenbank guarantees the security of online payments, using the latest Internet acquiring technology  3D Secure, which is part of the global Verified by Visa and MasterCard Secure Code progammes, whose main purpose is to provide secure ways to make payments for goods and services over the Internet. Thus, when making payments, cardholders can be assured of the security of the transactions and the confidentiality of the information transmitted.

Raiffeisenbank has been developing its e-commerce business since 2006, and has sufficient experience to ensure that it can provide first class service to respected partners such as Detsky Mir. We hope that this project will increase the confidence of customers in making purchases via the Internet with their credit cards, said Oxana Panchenko, member of the board of Raiffeisenbank, and the Head of Corporate Banking and Corporate Finance Directorate.

The Detsky Mir Group of companies is Russias largest seller of childrens goods. The Group currently includes the nationwide Detsky Mir chain of shops, the luxury-Center Detskaya Galereya Yakimanka, and the company C-Toys, which is one of the leading distributors of childrens goods in Russia. The Detsky Mir chain of shops consists of 131 supermarkets and hypermarkets in 68 cities across Russia. The total retail space is more than 213,000 square meters. The revenue of Detsky Mir in 2009 amounted to RUR 18.5 billion. The Management company of the Group is Detsky Mir  Center, whose major shareholders are AFK Sistema (75% minus 1 share) and Sberbank of Russia (25% plus 1 share). The website addresses of Detsky Mir are: www.detmir.ru, www.det-mir.ru, www.yakimankagallery.ru, www.ctoys.ru


ZAO Raiffeisenbank is a subsidiary of Raiffeisen Bank International AG. Raiffeisenbank ranks 9th among the Russian banks in terms of assets, based on 2010 results (Interfax-CEA). According to the same Interfax-CEA data, ZAO Raiffeisenbank ranked 6th in terms of private deposits and 8th with regard to consumer lending.

Raiffeisen Bank International AG regards both Austria, where it is a leading corporate and investment bank, and Central and Eastern Europe (CEE) as its home market. In CEE, RBI operates an extensive network of subsidiary banks, leasing companies and a range of other specialised financial service providers in 17 markets. More than 59,000 employees service about 15 million customers through around 3,000 business outlets, the great majority of which are located in CEE. RBI is the only Austrian bank with a presence in both the worlds financial centres and in Asia, the groups further geographical area of focus. Raiffeisen Bank International is a fully-consolidated subsidiary of Raiffeisen Zentralbank Oesterreich AG (RZB). RZB indirectly owns around 78.5 per cent of the common stock, which is listed on the Vienna Stock Exchange; the remainder is in free float. RZB is the central institution of the Austrian Raiffeisen Banking Group, the countrys largest banking group, and serves as the group head office of the entire RZB Group, including RBI.

 

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